[2009-05-28] Book Review: Collapse Of Distinction
"Being different, standing out, getting noticed in a sea of sameness is vital to an organization's sustained growth and profitability". writes best selling author Scott McKain in his brilliant and business saving book Collapse of Distinction: Stand out and move up while your competition fails. The author takes the familiar concepts of differentiation and customer service to an entirely new level that create the power of being truly distinctive in the marketplace.
[2009-05-13] Book Review: Stealing MySpace
"The story of MySpace is a story of the first Hollywood Internet company, a company that is a breed apart from its Silicon Valley Brethren", writes Wall Street Journal Senior Technology Editot Julia Angwin in her important and highly entertaining new book Stealing MySpace: The Battle to Control the Most Popular Website in America.
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